This year usability is going to be more important than ever. Its no longer about do I need a website. Now its about what should my website do. We’ve come to expect that a website will load quickly and deliver us to the information within a matter of seconds.
If your site performs slow, a user will just hit the back button and choose the next link down on Google. It’s even more important in the age of mobile. Users need to be able to click and navigate with a thumb. Does your site require someone to get out the index finger?
39% of people will stop engaging with a website if images won’t load or take too long to load via @HubSpot
Your website design needs to be higher on your to do list
Google brought us Material Design. Its time for designers to get back to ink and paper. The new trend of modern web design is to somehow keep users engaged so they spend more time on your site.
A few things Google doesn’t want to see on your site this year. Those annoying pop ups that take up the whole viewing area, and slow loading websites. If your wondering if this mitght be your website, its time to start talking your website expert.
