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What have you done to ensure your website is search engine-friendly? If your answer is nothing or you’re unsure, you have some work to do. Even if you have taken steps to improve where your site lands in search engine results pages, the odds are quite good that there’s more you can do.
Remember – search engine optimization is always changing. So is the algorithm Google uses to rank websites in SERPs. In fact, Moz estimates that Google changes its algorithm no less than 500 – 600 times per year.
With SEO and Google’s algorithm changing seemingly all the time, it’s clear that you’ll never “finish” improving your search engine optimization. Luckily, there are plenty of WordPress tools and plug-ins that can help you maximize the results of your SEO with ease.
It’s important to understand that using WordPress tools won’t guarantee that your website will sit at the top of SERPs. Using these plug-ins properly can increase the chances that your SEO will be more successful than it would be otherwise, however.
Used by more than 10 million websites worldwide, Yoast SEO is one of the most popular WordPress plug-ins. There are many reasons for that, one of which is that the plug-in gives you plenty of capabilities.
Do you want advanced XML Sitemaps functionality? You’ll have it with Yoast SEO. Would you like your site to have canonical URLs to prevent duplicate content and avoid Google penalties? You can have them with Yoast SEO. Are you interested in analyzing your webpages and improving your content? You can do those things and much more with Yoast SEO.
All in One SEO Pack
As you can infer from its name, the All in One SEO Pack purports to have everything necessary for the SEO on your WordPress website to be successful. Since it debuted way back in 2007, the All in One SEO Pack has been downloaded more than 50 million times.
There are several versions of this plug-in. If you’re new to WordPress and/or SEO, you may want to start with the user-friendly, intuitive free version. If your skill set is more advanced, you might want to upgrade to the fee-based plug-in, which will give you even more capabilities to improve your SEO.
Automatically alerting Google and Bing about the changes you make to your website and auto-generating meta tags are just samples of what this handy plug-in can do without any input from you.
Google XML Sitemaps
This WordPress tool is a must-have if you want your SEO to be successful. This plug-in will automatically create a sitemap for you, which will make it easier for search engines like Google to crawl and index your website. And the great thing is, Google XML Sitemaps will update your sitemap whenever you add content or make changes without requiring further input.
NW Media Collective, Inc.: Your SEO and WordPress Partner
As a Vancouver, WA web developer and designer, NW Media Collective, Inc. is intimately familiar with WordPress plug-ins and search engine optimization. And we’re standing by to put our WordPress developer skills to work for you to make your SEO and website as successful as they possibly can be.
To learn more about what we can do for you, contact NW Media Collective, Inc. now.