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How ‘To The Salon’ TikTok Trend Can Work For You!

TikTok is a great space to showcase your creativity. The great thing about its trending sounds is that they can often be applied to any content or industry. You can use this sound to show off various things, such as a makeover, your creative process, or any transition. This trend is also an excellent choice for many DIYers to showcase their skills. 


‘To The Salon’ TikTok trend

The ‘To The Salon’ TikTok trend has been used by many hairdressers and other salon workers work in the past few months to showcase a transformation or glow-up. Trends like this one help business owners market their services through clients. ‘To The Salon’ is commonly used to show off hair and makeup transformation, but with enough creativity, you can apply this sound to more than hairdos and nails. 


Where is ‘To The Salon’ TikTok sound from?

This sound originated from a scene in the 2012 animated series ‘Barbie Life in the Dreamhouse.’ Not only is this sound helping salons with their business, but because of its popularity, many users are looking up where it originated. Thus, boosting the video’s traffic on YouTube.


What are TikTok trends?

Tiktok trends can be a sound, effect, or hashtag, and they can be dances, challenges, or voiceovers. The term “trending” is similar to something going “viral.” Essentially, it means that it has become widely popular at the current moment. Trends often center around pop culture and current events. For example, Disney’s Encanto was a top-rated movie that premiered in late 2021. The song “We don’t talk about Bruno” became a trending sound on TikTok almost immediately after release. 


How to find what’s trending on TikTok?

TikTok has made a minor update in early May of 2022. They are testing replacing the “Discover tab” and replacing it with a “Friends tab.” Now, you can watch content from the people you’ve connected with and your contacts. If you are one of the users still with the Discover tab, click on that to be taken to a page where you can see trending sounds, hashtags, and effects. This page also shows how many videos others have created using that sound, hashtag, or effect. 

If your account has the Friends tab, there is a quick workaround. Log out of your profile. Then, look at your tabs at the bottom of your screen and see the Discover tab has returned. From here, you can check what’s trending. 


Why are TikTok trends good for marketing?

TikTok is a powerful tool for marketing, including: 

  • Helping you stay in the current trends for your social media
  • Giving you a global audience
  • Showcasing your services

Although you can advertise on this platform, the best approach is to create organic content. Users on this platform often skip through ads. So, if you can get your video to a few thousand views, comments or likes, it’s free exposure for your company. 


Trends on TikTok can be easily modified for your business

You can adapt trends to fit your business! Don’t sweat it if you can’t find one right away. Since trends change so often, you can take your time finding the right sounds, effects, or challenges to try. There will never be a shortage of trends, so give yourself the creative freedom to choose the best trends that match your business. 


TikTok is a hot platform to advertise right now

Part of why advertising on TikTok is so popular right now is due to the general positive atmosphere of TikTok. The trends of TikTok create a very positive environment that users want to stay on. Bonus points if you can make a TikTok that looks and feels organic, too, since users will be less likely to skip it. 


What is TikTok marketing strategy? 

 Marketing on TikTok can significantly boost your brand awareness. TikTok marketing uses organic and paid strategies to promote a brand, product, or service. Influencer marketing is another popular tactic for TikTok marketing but is not necessary for success. 


We’re here to help build a social marketing strategy for your company

Our skilled marketing team has the power to create a successful marketing strategy for your company. We can help you create paid and organic content for TikTok. We have had successful videos reach up to 25K video views during our first six months of advertising. If you are interested in working with us, contact us today by filling out our contact form

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